Choose the channel for the job.

Search can reach people already looking for a product or service. Social campaigns can introduce a brand through its imagery and stories. Product campaigns can put a range in front of shoppers. We recommend where to start based on what you sell, who buys it and the budget available.

SearchingMeet the search with the right offer.Google Search

We choose relevant searches, write the ads and manage bids and budgets. We also review the page people reach after clicking: does it answer their question, and can they enquire or buy? Reporting follows those actions where tracking allows.

For eligible nonprofits, explore Google Ad Grants management.

ShoppingBring the range into view.Shopping · Performance Max

Product campaigns connected to your catalogue. We scope feed readiness, campaign structure, creative requirements and measurement before launch.

We manage campaign structure, creative assets, budgets and ongoing optimization. Product imagery, feed details and the landing page work together. Performance Max can use multiple placements across Google inventory.

DiscoveringIntroduce the brand in context.Meta · TikTok · Pinterest · LinkedIn

Meta Ads

Facebook and Instagram campaigns across Feed, Stories and Reels. We create image, video and carousel ads, build audiences and manage campaigns around enquiries or sales.

4:5 Feed: image and carousel ads adapted for the feed. 9:16 Stories & Reels: vertical edits, captions and placement-specific versions.

TikTok & Spark Ads

Short-form ads using brand posts or authorized creator content. We develop creative, coordinate permissions and manage the campaign as scoped. Hire us for ad production, campaign management or both. Creator amplification uses authorized content with agreed usage rights.

Pinterest Ads

Reach people discovering products and planning projects. Image, video and shopping campaigns connect relevant creative with your products or landing pages. We scope creative, campaign setup and ongoing management around your audience.

LinkedIn Ads

Campaigns for professional audiences. Sponsored image, video and lead-generation formats. We define the audience, develop the ads and manage delivery around the agreed objective.

Google video & display

We also scope YouTube video, Display and Demand Gen campaigns where they fit your brief, including creative adaptations, campaign setup, audience planning and ongoing optimization.

Define the scope

Creative, management
or both.

Creative
Concepts, scripts, production, editing and versions for the agreed placements.
Management
Setup, audiences, budgets, media buying, optimization and reporting.
Together
One coordinated scope for the ads, their delivery and review.

Management experience

Elephantito / Google Ads and Meta media buying and ongoing management.

Define the campaign and its budget.

A few practical details.

Which platforms do you work with?

We can plan campaigns across Google Search and Shopping, Meta, TikTok including Spark Ads, Pinterest, LinkedIn and YouTube. The starting mix depends on your audience, buying process and available creative.

Do we need to advertise everywhere?

No. A focused start is often easier to learn from. We select a channel for a clear job, then decide whether another adds useful reach or captures demand.

Is the advertising budget included in your fee?

No. The amount you spend with the advertising platforms is separate from our management fee. New photography, video or substantial website work is also quoted separately when needed. Your plan makes those costs distinct before you commit.

Can you work with our existing account?

Yes. We review its structure, creative and measurement before recommending what to keep or change. Previous activity helps us learn; it does not add platforms to the estimate automatically.

Do we need new photos or videos?

Not always. Existing product imagery, event footage and approved creator content can support ads. We assess format and usage rights first. Extra light repurposing is itemised; new photography or video production is scoped separately.

Can you advertise a business with a long sales cycle?

Yes. We plan around intermediate actions such as enquiries and consultations, and review later outcomes where your systems allow. A high-value purchase rarely fits a simple instant-sale assumption.

Will you also improve the landing page?

We review where the ad sends people. Small recommendations are part of planning; a new page, rebuild or substantial technical work gets a separate scope. Explore website design.

What will the reports tell us?

What we spent, what people did after seeing or clicking the ads, and what we recommend changing. We separate results reported by the advertising platform from enquiries or sales your business can confirm. For a longer buying cycle, we also review later outcomes when your systems make that possible.

How do paid ads and email work together?

Ads can bring interested people to your site; email can follow up with people who choose to hear from you. We can coordinate the services and confirm the combined scope with you.

Do you guarantee results?

No. Auction costs, demand, creative, your website and the buying cycle all affect performance. We agree objectives and test against them rather than promising fixed returns.

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